I was a visiting Research Fellow at The Strong museum in July 2017. While at the museum, I researched the history of the toy industry, focusing on the ways in which the main trade journal, Playthings, represented the struggles of different companies to capitalize on the different opportunities the market offered to them. In doing so, I traced the links between intellectual property law and the making of the U.S. toy industry in the early 20th century.
The importance of Playthings magazine for legal […]
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What Goes Around, Comes Around
As Chief Curator for The Strong, I start each morning with a to-do list and an idea of what I’m hoping to accomplish, but I can’t always picture what will turn up in the course of a day. Sometimes an unsolicited package turns up as part of the day’s mail delivery. In this instance, the elaborate decoration on the cardboard box gave me some hints as to what might be lurking inside.
Sure enough, when I opened the box, I discovered […]
Gotta Catch ‘Em All!
Since last summer, you may have noticed small groups of millennials walking briskly toward landmarks surrounded by people staring intently at their smartphone screens. Every now and then, cries of delight or disdain erupt from the gatherers. “Oh good, a Snorlax!” someone murmurs appreciatively. “Just another Rattata!” another person groans. These folks aren’t speaking in code—they’re playing the massively popular, record-breaking, augmented-reality mobile game Pokémon GO.
The “Pocket Monsters” franchise has been around since 1996, when Nintendo released the first two […]
Nerf Ball
“Stop playing with that ball inside the house! You’re going to break something—take it outside!” Those are familiar phrases that I heard when I was younger, and I am sure many other children can relate. What helped alter parental attitudes towards indoor ball play? Well, that would be the introduction of the Nerf ball, a four-inch foam ball officially marketed as “the world’s first indoor ball.”
According to Tim Walsh in Timeless Toys: Classic Toys and the Playmakers Who Created Them, […]
Attention Trekkies: Star Trek Tridimensional Chess!
In 2015 David Howe, an avid chess enthusiast in Rochester, donated 40 different variations of chess sets to The Strong’s permanent collection. Howe’s gift included 4-Way Chess for four players, 3 Man Chess in the Round, Grand Chess, Knightmare Chess, and Stealth Chess to name just a few. A chess purist might ask, why tamper with a classic? But within his donation, a chess set caught my eye and attracted other museum staff members’ attention: The Official Star Trek Tridimensional […]
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Good to Go: Playful Ways to Get Around
It seems that now, perhaps more than ever, people everywhere are constantly on the go. Traveling to work or school, the gym, or the grocery store—the list goes on and on. We eat on the run, drink coffee on the run, and even get our information on the run thanks to smartphones that make emails, news, and calls available wherever we are. Today, many folks would tell you that life on the go is hectic but necessary. For a moment, […]
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Out of this World: A Brief History of the Yo-Yo
I remember my first yo-yo: a blue Duncan Imperial. I was 7 years old and had saved up enough of my allowance to buy it. The drive to the store felt like an eternity. When I finally opened the package, the bright, shiny yo-yo smelled of plastic and felt as smooth as ice—it was perfect. Back at home, I spent hours in the driveway playing with my new toy. Over the next few weeks, I continued to practice and realized […]
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When I Was a Kid: Adult Memories of Play
One of the great pleasures of working at The Strong is that every exhibit features a time portal back to childhood, most of which hold innumerable portals. No sooner does a visitor exclaim, “Oh! I had one of those when I was a kid!,” at the sight of Teddy Ruxpin before she is confronted by the Ms. Pac-Man arcade game—the recipient of most of her allowance as an adolescent. The museum holds the power to make adults remember their childhood […]
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Spin Master: Putting Their Own “Spin” on Toys since 1994
Think about some of the “must-have” toys you’ve seen (or even procured) over the last few years. How about the playful robotic dog Zoomer? Or the small, colorful, hooked building balls called Bunchems? Or the great craze of 2016, Hatchimals (described by some as a cross between a Furby and a Tamagotchi)? These massively popular products are all from Canadian toy giant Spin Master, which has been developing fun, innovative toys for the past two decades. Founded in 1994, the […]
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