A recent addition to The Strong museum’s collection got me thinking about how gender intersects with professional football and what’s changed (or hasn’t) since the mid-1960s.
The item that caught my eye was a 1966 promotional booklet from Birds Eye frozen foods. Titled “Ladies’ Guide to Football,ʺ It’s filled with pop-art illustrations, the rules of the game, recommended stadium attire, and recipes requiring Birds Eye products (of course). The booklet was “dedicated to those women for whom autumn Sunday afternoons are […]
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